Mata Traders
A careful move to Shopify that kept customer and website data intact and gave the storefront a fresh, modern look.
Mata Traders offers colorful, contemporary clothing and accessories that combine modern design with traditional craftsmanship. As the brand grew, it needed a more scalable platform and a stronger digital shopping experience. Our objective was to migrate the store to Shopify while keeping data continuity and creating a refreshed experience that better supports its products and customers.
01 — The challenge
Seamless eCommerce Migration to Shopify for an Ethical Fashion Brand
Mata Traders is an ethical fashion brand offering colorful, contemporary clothing and accessories that combine modern design with traditional craftsmanship.
As the brand continued to grow, its existing eCommerce setup needed a more scalable platform, improved functionality, and a stronger digital shopping experience.
Our objective was to migrate the store to Shopify while maintaining customer and website data continuity and creating a refreshed experience that better supported the brand's products and customers.
02 — The approach
How we got there.
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Store development
Developed and optimised the Shopify storefront, establishing a scalable foundation for Beach Bunny’s DTC eCommerce operations.
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UI/UX design
Focused on visual hierarchy, navigation, and product presentation, balancing brand aesthetics with usability and conversion.
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Mobile & CRO
Optimized the storefront across mobile, tablet, and desktop, and refined product pages, CTAs, and friction points from discovery to purchase.
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Growth & support
Supported ongoing growth through continued optimisation, maintenance, and technical support as the store evolves.
03 — The impact
Results, in the numbers that matter.
- CONVERSION RATE
- +18%
- Store-wide improvement
- REVENUE
- +24%
- Growth after the redesign
- MOBILE CONVERSION RATE
- +16%
- Stronger mobile shopping journey
- ADD-TO-CART RATE
- +21%
- Better product discovery and evaluation
04 — The experience
What it feels like to use.
Mata Traders is an ethical fashion brand known for colorful, contemporary pieces that pair modern design with traditional craftsmanship. As the brand grew, its existing setup needed a more scalable platform and a stronger shopping experience. The goal was to move to Shopify while preserving the brand’s identity, its customer information, and its essential eCommerce functionality.
Storefront
The storefront was refreshed around Mata Traders’ visual identity, giving fashion shoppers a more modern and engaging experience. Navigation and collection discovery were improved so customers can browse the range easily, while brand storytelling stays at the center of the design.
Let's build
Ready to build a store that thinks for itself?
Tell us where you are new build, migration, or scaling what you've already got and we'll show you exactly how we'd approach it.